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The Lettings Specialists, Surrey and Sussex

Expert Property Advice

The most important metric: net return over time

Are you measuring the right thing?

Many landlords focus on achieving the highest possible rent and securing the lowest possible management fee, often overlooking the costs that have the biggest impact on their overall return.

The landlords who consistently outperform tend to focus on net return over time.

In this short video, we explain why tenant selection, rent level, tenancy length and stability often have a greater impact on profitability, and peace of mind, than headline rent alone.

Ross is Director of Knights Estate Agents and has a wealth of industry knowledge.

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